Punto Italian Kitchen
Mediterranean hospitality through high quality mouth-watering, modern Italian food.
Punto stands apart from the crowd, with a modern and creative menu, taking the high-quality wood-fired sourdough pizza concept and applying the same passion for quality and flavour to fresh pasta. With the added theatre of a visible wood-fired oven and front kitchen. They seek to bring people together, with the experience of Mediterranean hospitality, through high-quality, mouth-watering, modern Italian food. Whether in their restaurant, prepared at home, or delivered and ready to eat.
As a new restaurant in Heaton, Punto Italian Kitchen required a website to build their online presence, showcase their menus and restaurant with a quick and simple booking process for the user! The team at Union Room designed the website from scratch, with only a logo to work with and ensured it looked modern and contemporary. User navigation was a key focus of the website, with different options for the user (eat in, to go and at home – coming soon) we needed to make the user journey as simple and seamless as possible which meant creating impactful CTAs at each relevant point.
We worked with the team at Punto to ensure the menus and booking system were integrated with the site, which was a key requirement. With a lot of the website traffic being mobile (due to the local nature of the business), our design and build processes were carried out mobile-first. The website is continuously being updated and we’re working with the team at Punto on the At Home section of the website, which is e-commerce focused.
Alongside a polished, user-friendly and vibrant design for the website, we also recently worked with Punto on their Search Engine Optimisation and Local SEO strategy.
